Expansion of the OSI Group is credited to innovative leadership and several expansion advantages. The food processing company has purchased several food companies whose goals and values are aligned with its own. The firm is not only increasing its capacity for production but also increasing the range of products it provides to consumers such as natural and organic foods. The CEO of the company, Sheldon Lavin, is central to the group’s expansion plans. Under his leadership, the firm has purchased food companies both within and outside the USA.
OSI Group bought Tyson Foods plant in Chicago to deal in beef, pork, poultry, and vegetable products. In Europe, OSI Group purchased a controlling stake in Baho Food, which supplies food products to 18 countries in Europe. The group also purchased Flagship Europe, taking over the firm’s frozen poultry, pies, and condiments production. With all these purchases, OSI Group is looking to improve production and increase sales.
Meeting Consumer Needs
Given that OSI Group is a global company, the company has managed impressive growth through precise marketing and product development. The group attributes this expansion success to paying to consumer preferences across the different markets it operates in by investing heavily in assessing the needs and wants of the target market. To further meet consumers at their point of need, the group has standardized its production process for high-quality foods. The standardization has also helped the firm maintain the highest safety standards wherever it operates. Consumers also contribute to the product development stage before requesting for supplies from trusted partners.
Wherever it goes, OSI Group aims to have a positive impact on the community it operates in. It has managed to rescue and create job opportunities. Thanks to its latest expansion, the group has created employment opportunities in fields such as finance, human resource, information technology, logistics, maintenance, operations, quality assurance, and research and development. In Chicago, OSI Group saved 500 jobs that would otherwise have been lost by purchasing the Tyson Foods plant. The owners were in the process of shutting down the plant.
By meeting the local community at its point of need, the company has not only managed to improve production but also to increase its volume of sales annually. OSI Group is a privately held company with its headquarters in Aurora, Illinois. It operates in more than 50 facilities in 17 countries and embodies global efficiency while using local strategies for expansion.